Year

2022

Type

B2B Web App

Role

UI Design

Tools

Figma ; Illustrator

A Business Side’s Experience

Imagination creative agency has extensive experience working on numerous projects for grand events across China. In 2022, a specialized analytics platform was developed to provide statistics and reports specifically for the clients’ event stands. This platform offers real-time analysis, showcasing stand activities, footstep tracking, and allows clients to compare these numbers with their previous event stands.

I had the privilege of leading the design efforts for the app, including developing the UI design system based on the company’s branding, as well as the interface design and other digital products derived from the app.

This analytics platform aims to help the clients develop effective strategies and make informed decisions. The numbers themselves tell the story, and our platform enables clients to uncover valuable insights to drive success.